Starter
$29
/month
For solo practitioners getting started
89
Subscribers
$2,581
MRR
- Up to 100 bookings/month
- AI SMS Assistant (500 msgs)
- 1 Team Member
- Gap-filling automation
Pro
$99
/month
For growing businesses with teams
156
Subscribers
$15,444
MRR
- Unlimited bookings
- AI SMS Assistant (2,000 msgs)
- Up to 5 Team Members
- Gap-filling automation
Enterprise
$299
/month
For multi-location businesses
42
Subscribers
$12,558
MRR
- Unlimited everything
- AI SMS (10,000 msgs)
- Unlimited Team Members
- Custom integrations & API
Platform Costs (Your Costs)
SMS Cost
Twilio
$0.0079
per message
153% margin
AI API Cost
OpenAI
$0.003
per request
Built into plan
Phone Number
Twilio
$1.15
per number/month
Built into plan
Infrastructure
Supabase
$25
per month base
Fixed cost
Usage-Based Pricing (Overage)
SMS Message
$0.02
per message over limit
Additional Booking
$0.15
per booking (Starter only)
Extra Team Member
$15
per user per month
AI Training Priority
$50
per month add-on
Available Add-ons
SMS Message Pack
Additional 1,000 AI SMS messages
$15/month
24/7 Priority Support
Dedicated support with 1-hour response
$99/month
Custom AI Training
Personalized AI responses for brand
$199/month
White-Label
Remove PAUPE branding
$149/month